PORT is swiftly becoming my most anticipated ’zine read. It’s a fantastic mens mag out of the UK.

I can’t embed the video, but they’ve created what is essentially a trailer for their next issue that manages to excite without exhausting. It seems like such an obvious idea, to preview an issue launch, but the marketing of print usually comes after-the-fact via the talk show circuit and word-of-mouth. This feels new, but also seamless. 

magazine covers you wanna lick ›